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Interclean China to launch in 2021

RAI Amsterdam to launch Interclean China in 2021

RAI Amsterdam has unveiled Interclean China 2021, a brand-new show for the Chinese professional cleaning and hygiene industry.

Set to take place from 19-21 April 2021, the first edition of Interclean China will open its doors at the China National Convention Center in Beijing.

Interclean China marks the arrival of a prestigious international trade show in the region, that will attract exhibitors from all over the world. RAI Amsterdam aims to bring cleaning innovation and new brands to China by offering an overview that facilitates professionalising the country’s cleaning and hygiene industry, and creating new networking opportunities.

Interclean China is the result of a close cooperation of local and international cleaning communities. It will bring people together and facilitate meaningful meetings, creating a bridge between China’s growing cleaning industry and global vendors looking to import their products and services.

Global vendors are keen to pursue opportunities in China’s professional cleaning market. It’s an industry enjoying rising demand – and is expected to see further growth of 6.7% by 2022. The introduction of a new, high-quality exhibition is the answer to this growing demand.

Technology is a key driver to develop new opportunities in the Chinese market, and the industry has seen adoption of new hardware and applications skyrocketing. Artificial Intelligence (AI) is one of the most important technologies in the industry and Interclean China 2021 is set to provide cleaning providers with access to expert voices and vendors in this field.

For RAI, Interclean China 2021 represents an ideal opportunity to expand the presence of Interclean Amsterdam. As well as operating its flagship trade show, RAI has plenty of experience bringing professional exhibitions to China. The company is co-organiser of Aquatech China, Intertraffic China in Beijing and Rematec Asia in Guangzhou. It also opened a RAI office in Shanghai in 2019 to provide local support for events and operations in China.

The China Association for Quality Inspection (CAQI) joins RAI as a strategic partner for the show, with other supporting organisations including the Beijing Cleaning Association, ACCESS, and the Patent and Copyright Innovation Alliance. The show has also received the endorsement of EUnited Cleaning; the association for leading European manufacturers of cleaning systems for commercial and industrial use.

Ruide Deng, Director and Secretary General, CAQI, said: “Interclean China fully demonstrates the recognition and needs of the international cleaning and maintenance industry enterprises in the Chinese market – covering various aspects, such as the business environment technology and economy. It’s exciting because the Chinese cleaning industry is facing a new round of opportunities and challenges. New brands, new application technologies and new ideas are constantly being generated and developed, then applied to a wider variety of new application fields.”

Peter Hug, Managing Director of EUnited Cleaning, added: “As a representative of the European Cleaning Machinery Industry, EUnited is happy to see that Interclean is also on its way to launching in China – and will certainly become the number one exhibition for the Chinese Cleaning Industry. The show will take place for the first time in 2021, focusing on innovation and the latest market trends. We’re very much looking forward to this exciting new opportunity for our members.”

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