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Genesis appoints an Admiral in the UK

Genesis appoints an Admiral in the UK

Genesis Biosciences has appointed Admiral Cleaning Supplies as the sole UK distributor for its professional probiotic cleaning range, Evogen Professional.

The partnership will see Admiral offer the specialist, environmentally-responsible cleaning solutions to the UK HoReCa (hotels, restaurants and cafés) and Soft FM cleaning markets.

The extensive Evogen Professional range, which has been developed to ensure highly-efficacious long-term cleaning performance every time, includes interior solutions such as general purpose Biocleaner, carpet and upholstery shampoo, odour neutraliser and kitchen-specific cleaning products, as well as an exterior collection featuring a hard surface cleaner.

While most microbial formulas consist of a single ‘standard’ beneficial bacteria strain, or a completely non-optimised mix of beneficial bacteria, the innovative Evogen Professional range includes application-specific microbial strains and Eco-benign chemistry which work in synergy with each other to continue to break down soiling after application. This ensures the products deliver a targeted cleaning performance that lasts longer, and is safe for the environment.

Emma Saunders, General Manager at Genesis Biosciences, said: “The deal with Admiral opens an exciting new chapter in Genesis’ history. We have invested millions of pounds and thousands of man hours researching, developing and validating the superior Evogen Professional range and are now in a position to make it easily available to the HoReCa and cleaning markets on a national scale.

“We selected Admiral as our UK distributor partner on the basis of our closely aligned values, their quality approach to business and desire to create differentiators in standards of hygiene and cleanliness.”

Andy Bottrill, Managing Director of Admiral Cleaning Supplies, said: “As the sole distributor in the UK we are so excited to be working with Genesis and look forward to speaking with our clients and prospective clients in the coming months.”

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